A one-page reference for subeditors and designers.
uBind — lowercase u, capital B, one word, no hyphen. Not
"UBind", "Ubind", "UBIND" or "U-Bind". At the start of a sentence it stays uBind.
Pronounced "you-bind".
The legal entity is Technical Innovation Pty Ltd; the business and the product trade as uBind. Use "uBind" in copy unless the context is specifically legal.
insurance unblocked. — lowercase, with the full stop, in running copy.
In the logo lockup it is drawn in capitals (INSURANCE UNBLOCKED, no full stop). That is a typographic treatment, not the written form. Set it lowercase when you write it as text.
uBind's head office is in Melbourne and the company is Australian-registered, but it is a global company with global clients. Please avoid "the Australian insurance platform" — Australia is the company's origin, not the extent of its market.
| Primary green | #3BB790 |
| Brand dark | #0F1A1E |
The green is the one indispensable colour and is identical on light and dark backgrounds.
Brand dark is a cool near-black, not pure black. Please avoid #000000 for the
logo on screen — pure black is reserved for single-ink physical reproduction.
Pick the file that matches your background: ubind-logo-on-light for light
backgrounds, ubind-logo-on-dark for dark. Where only the mark will fit — an
avatar, a favicon, anything below about 171 px wide — use ubind-symbol
instead of a cramped wordmark.
Keep clear space around the logo at least equal to the height of the green mark.
Please don't recolour, stretch, rotate, add effects to, or rebuild the logo from parts.
Prefer the SVG. The PNGs are transparent and provided for tools that can't place SVG.
Not included. uBind's display typeface is commercially licensed and can't be redistributed. The supporting typeface is Montserrat, which is freely available under the SIL Open Font License if you want to match our body type.