Insurance distribution platform  ·  live in production

Sell insurance anywhere your customers already are.

One platform, every channel. Direct sale via your website, behind a broker portal, embedded in a partner’s app, or served headless via API. Self-service and automation across the full lifecycle of every transaction.

Website widgets Broker portal Embedded partners Headless API Mobile apps
5
Distribution channels supported
300ms
Quote in as little as
99.9%
Production uptime SLA
uBind / distribution · channel overview Sample
Quotes
14,820
↑ 6.2%
Bind rate
58%
↑ 8.1%
Active channels
5
all live

Dashboard layout shown with sample channel figures — yours depend on your products and mix.

Channel mix
Direct website
yourbrand.com/get-a-quote
6,22442%
Broker portal
brokers.yourbrand.com
4,15028%
Embedded partner
partner.com <iframe>
2,66818%
Headless API
POST /v2/quotes
1,1868%
Mobile app
iOS + Android
5924%
Quote time
300ms
Rating engine · in-memory · zero page reloads.
Channels active
5
Every surface where your customers already are.

Trusted by teams at

Built for insurance distribution

Distribution that meets buyers where they already are.

Insurance buyers don’t come to insurers — they come from search, from brokers, from partners, from marketplaces. uBind serves every one of those surfaces from the same core platform.

01 · Direct

Direct sales

Embed quote-to-bind journeys directly on your website. Fully white-labelled, themed with CSS variables, live in weeks. Real-time rating, online payments, instant policy issuance.

D2C ready
02 · Brokers

Broker portals

Give brokers their own portal with their own commissions, their own rules, and their own branded UX. Publish a product to the whole network in one deploy — same rates, same rules, same wordings for every broker on it.

Wholesale ready
03 · Embedded

Embedded partners

Drop your quote form into any third-party website, marketplace or platform with three lines of code. Or serve fully headless via API and let the partner build their own UI on top.

Partner ready
04 · API

API first

Every capability exposed via REST + webhooks. Rating engine, policy management, claims, documents, payments — every action available programmatically. Build any UI, on any stack.

Developer ready
Every distribution surface

Sell insurance anywhere your customers are.

Insurance buyers rarely start and finish in the same place — a search, a broker, a partner’s checkout, an app. uBind meets them on all of them, with the same rating logic, the same product data, the same compliance.

01 · DirectLive

Website widget

Drop a themed quote form onto any page of your marketing site. Full journey — quote, bind, pay, receive documents — without leaving your domain.

<div id="ubind-quote"></div>
02 · PortalLive

Customer portal

Branded self-service area. Customers manage their policies, download docs, add or remove covers, pay premiums, lodge claims — all without human touch.

portal.yourbrand.com
03 · BrokerLive

Broker portal

Branded workspace for your broker network. Their commission rates, their client roster, their audit trail. Publish a product to every broker on the network with one deploy.

brokers.yourbrand.com
04 · EmbeddedLive

Embedded partner

Your product inside a third party’s checkout, marketplace or app. Themed to their brand, priced to their commission. Instant activation via CDN-hosted widget.

<script src="cdn.ubind.io">
05 · MobileLive

Mobile apps

Quote and bind inside your own iOS or Android app. The embedded widget in a webview, or the REST API behind your own native screens. Same rating, same products, same compliance.

iOS · Android
06 · APILive

Headless API

Every action exposed as REST + webhooks. Build any UI on any stack. Perfect for advanced partners who want full control over UX and just need the insurance engine underneath.

POST /v2/quotes
The rating engine

300ms from question to premium.

Insurance quotes shouldn’t take longer than loading a webpage. uBind’s in-memory rating engine returns fully-loaded, tax-inclusive premiums in about 300ms — even for complex products with dozens of factors.

Quote response
300ms
Full quote · with tax · every factor
  • Real-time rating on every field change · premium updates as the customer types, no submit button, no waiting.
  • Live premium display, always visible · customers see the impact of every option choice — deductibles, add-ons, term.
  • Instant policy issuance on bind · payment authorised, policy issued, documents generated, welcome email sent — one uninterrupted step.
  • Same speed under load · distributed in-memory rating, sub-300ms at p95 — auto-scales under campaign load.
  • No page reloads, ever · single-page journey · progressive save · leaving and returning picks up mid-quote.
Customer story · SME insurance · ANZ
Zest Insurance × Willis: a frictionless SME insurance journey.
Zest×Willis

Willis (a WTW business) launched Zest Insurance, a fully digital insurance platform for Australian SMEs, on uBind. The mandate: modern, effortless, snappy — no legacy insurance UX.

uBind’s UX team worked directly with Willis to design a guided journey from landing page to fully bound policy. Every interaction crafted to feel like modern software, not insurance software.

The optimised rating engine returns pricing in as little as 300 milliseconds. A fully-integrated customer portal is embedded directly into the public website — customers self-manage covers, update policy details and download documents without an agent.

Built for autonomy, not just automation: the platform enables complete self-service while still supporting complex underwriting logic behind the scenes. Whether it’s onboarding or mid-term adjustment, control sits with the customer — without sacrificing compliance or business rules.

The Zest Insurance quote form on a phone, at the professional indemnity step, showing a live premium estimate of $4,461.58 a year
Zest Insurance · quote journey on mobile
Modular architecture

A modular platform built for extension.

Five layers, each independently configurable. Take the whole stack, or plug uBind into your existing architecture at any layer. No monolith. No lock-in.

Layer 1
Customer experience
Themed quote widgets, customer portals, broker portals, mobile apps, email comms
quote-widget · customer-portal · broker-portal · email-comms
Layer 2
Distribution channels
Multi-channel router · commission engine · white-label theming · CDN delivery
channel-router · commission-engine · themer · cdn-embed · webhook-relay
Layer 3
Orchestration
Workflow engine, rule engine, referral routing, document generation
workflow-engine · rule-engine · referral-router · doc-generator · state-machine
Layer 4
Core insurance
Rating engine · policy admin · claims · endorsements · renewals · billing
rating · policy-admin · claims · endorsements · renewals · billing · treaty
Layer 5
Data & integrations
20+ integrations · risk data · payments · CRMs · warehouses · analytics
payments · risk-data · address · crm · warehouse · analytics · audit-log
The numbers

Distribution at scale.

What the platform gives a distribution build, and what it measures across the insurers, brokers, MGAs and embedded partners running on it.

Channels
5
Distribution surfaces supported from one platform — direct, broker, embedded, API and mobile — every one of them served by the same rating engine and the same product configuration.
Rating speed
300ms
Rating engine response in as little as 300ms, sub-300ms at p95. Full quote with tax, every factor, every load, every discount.
Uptime
99.9%
Production uptime measured over the trailing 12 months, all regions combined. Contractual SLA on enterprise plans.
Integrations
20+
Native integrations for payments, risk data, CRMs, warehouses, comms and more. Plus REST + webhooks for anything else.
SMEs are the backbone of the Australian economy, yet many still face outdated, complex processes when it comes to insurance. They increasingly demand convenience, speed and tailored insurance solutions. Zest Insurance is our answer to that challenge.
Brent Lehmann
Head of Commercial & Affinity, Pacific · Willis
Common questions

What insurance businesses ask before they sign.

If yours isn’t here, send us a line. Someone who actually built the platform reads every inbound.

As an insurer or broker, how can I scale my insurance distribution across multiple digital channels?

uBind provides a high-performance omnichannel distribution platform that allows you to launch products across direct websites, white-label partner portals, aggregator platforms, and internal sales teams from a single system.

You can ensure pricing consistency and brand alignment across multiple regions and currencies while eliminating the inefficiencies of managing siloed distribution tools.

How does uBind help me integrate with insurance aggregators and comparison platforms?

uBind’s API-first architecture makes aggregator integration simple and scalable.

You can connect directly to comparison platforms to automatically share product pricing and underwriting data, increasing lead volume while keeping rates accurate and updated in real time.

Can I offer a seamless quote-to-bind experience for customers and partners?

Yes. uBind enables a smooth quote-and-bind journey through its advanced rating engine and intuitive user interface.

With real-time underwriting, automated workflows, and pre-fill capabilities, you can reduce drop-offs and deliver a professional digital experience that converts leads into issued policies efficiently.

How can I empower my broker network and affinity partners to sell online?

uBind provides partner enablement tools through white-label portals that allow brokers and affinity partners to manage quotes, issue policies, and handle renewals within their own branded environment.

While partners get the tools they need to close business, you retain full control over underwriting logic, pricing, and compliance.

What is embedded insurance and how does uBind support it?

Embedded insurance allows you to integrate insurance products directly into third-party websites, apps, or digital journeys using uBind’s flexible headless architecture.

This enables seamless policy distribution within partner ecosystems while keeping underwriting rules and policy administration in one place.

How quickly can I launch new insurance products and go to market?

uBind enables rapid product deployment by eliminating traditional IT bottlenecks.

Using configurable product logic, automated workflows, and ready-to-use digital distribution channels, you can move from product concept to live global distribution in significantly less time than building custom infrastructure from scratch.

How does automation improve operational efficiency in digital distribution?

uBind supports Straight-Through Processing (STP) with real-time underwriting for high-volume and low-complexity risks.

Automated workflows handle quoting, binding, document generation, and payments – reducing manual intervention and increasing operational efficiency across distribution channels.

Can I create branded digital portals for corporate partners or affinity groups?

Yes. uBind allows you to launch white-label portals tailored to corporate partners or affinity groups.

These portals can include custom branding, themes, and logic while remaining fully integrated with your central underwriting engine and policy administration system.

How can I monitor performance across different distribution channels?

uBind provides real-time analytics that give you visibility over distribution performance by channel, region, partner, or product.

Central reporting enables data-driven decisions, allowing you to fine-tune growth strategies and improve conversion across your ecosystem.

Is the platform scalable for high-volume and global distribution?

Yes. uBind is a high performance platform designed for enterprise-grade scalability.

It supports traffic spikes, large transaction volumes, multi-region deployment, and compliance requirements – ensuring your distribution infrastructure grows alongside your business objectives.

Talk to us · 4 questions

See if we fit, in under a minute.

Tell us who you are and what you’re trying to ship. We’ll come back within 24 hours with a 30-minute tailored demo — real product, real screens, on your data shape.

  • A founder reads every inbound — not an SDR funnel.
  • 30-minute live demo · real screens, not slideware.
  • Pricing transparent on call two · in writing.
  • Talk directly to experts who know insurance technology inside and out
ISO 27001 · PCI-DSS Multi-region · 5 continents
STEP 1 OF 4

Which one of these is you?

Pick the closest — we’ll route you to the right specialist.

What scale are you running at?

Rough annual GWP — helps us shape the demo.

When are you looking to move?

Be honest -“just exploring” is a fine answer.

How do we reach you?

Thanks — we’ve got it.

A specialist who actually works on the platform will be in touch within one business day with a calendar link.